About Joe

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So far Joe has created 4 blog entries.

What is the mystery shopper assessment process?

So why bother with mystery shopping and how important is it for your brand? The answer is extremely important if you want to stay relevant and continue to evolve and adapt for your market. Let’s explore how this works instore for the retail brand. What does the mystery shopper assess? When customers cross the threshold [...]

By |2020-08-08T13:19:18+01:00August 4th, 2020|Customer Experience Programmes, Mystery Shopping|0 Comments

What is Customer Journey Mapping?

The customer is always on a journey. Sometimes that journey is not a pleasant one and can cause distrust, for brand reputation to be damaged, and for a customer to turn away completely from the brand. In other cases, it is a completely harmonious and comfortable journey, where all aspects of the process are understood, [...]

By |2020-03-12T11:27:50+00:00March 12th, 2020|Uncategorised|0 Comments

The Importance of a Customer Survey that Doesn’t Annoy

Customer feedback is a vital component of analysing performance for any company. It is also a way to genuinely listen to your customers, to demonstrate that you care what they feel, and to see how your brand is currently perceived and how it could be better. There are many different ways in which you can [...]

By |2020-02-27T11:36:44+00:00January 20th, 2020|Customer Experience Programmes|0 Comments